WEBINAR: What Winning Shops Know: Direct Mail Works Best with the Right Guidance

In an age of digital overload, direct mail is making a strong comeback when done right. For independent shop owners, it’s no longer about just sending postcards. It’s about sending the right message, to the right people, with the right guidance behind every decision. In this practical, results-focused webinar, you’ll hear from Thomas Grover, owner of All Right Auto Repair, who turned postcard marketing into a consistent revenue stream. With the help of UpSwell Marketing’s expert strategy, led by Cameron Ritter, and insights drawn from his participation in a mastermind group, Thomas transformed traditional marketing into a performance engine for his shop. You’ll get a look at the real strategy behind his success, including how creative was developed, how campaigns were targeted and tracked, and how peer feedback and group collaboration shaped better decisions every step of the way. What Smart Shops Are Mailing and Why - Why direct mail still dominates when guided by real-time data and smart strategy - How All Right Auto used UpSwell’s system to increase car count and revenue - The behind-the-scenes impact of mastermind groups on marketing clarity Whether you’ve tried direct mail before or never touched it, you’ll walk away with insights into what makes it work and why community-driven decision-making may be your competitive edge.