
WEBINAR: What’s Your Shop Worth? with Michael Smith & Cecil Bullard
Wed, Oct 29
|The Institute Webinar Series


Time & Location
Oct 29, 2025, 11:00 AM – 12:00 PM MDT
The Institute Webinar Series
About the Event
Discover how real buyers value auto repair shops and how to increase your multiple. In What’s Your Shop Worth with Michael Smith and Cecil Bullard, they explain how to calculate true business value using EBITDA, owner compensation, and accurate add-backs. They share how profit consistency, team strength, and brand reputation impact what your shop is really worth. You’ll also learn the four value drivers that attract higher offers: human capital, brand and culture, customer loyalty, and solid systems. Whether you plan to sell to private equity, a key employee, or family, this session will help you build a more valuable business and secure your financial future.
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