
WEBINAR: The Ownership Evolution: Systems, Coaching, and the Next Chapter for Northeast Motor Repairs
Wed, Dec 17
|The Institute Webinar Series


Time & Location
Dec 17, 2025, 11:00 AM – 12:00 PM
The Institute Webinar Series
About the Event
What does it really take to go from being great at the technical work… to becoming a confident co-owner. Learn Northeast Motorworks story about building a shop that runs with structure, clarity, and momentum? In this candid conversation, Wayne Marshall and Aldo Gomez sit down to talk through Freddy Arriola and Lucas's journey as co-owners of Northeast Motor Repairs—two friends (not related) who chose to build something bigger together. You’ll hear how Freddy got his start in the automotive industry, the moment he realized this could be a career (not just a job), and the biggest mindset shifts required when moving from working in the business to working on the business. We’ll dig into the real-world growing pains of building from scratch, what surprised them most about ownership, and the systems and tools that helped them transition from “owners doing everything” to a business with structure. Wayne and Aldo will also unpack when Freddy and Lucas began seeking outside resources like coaching, why The Institute stood out as the right fit, and the most valuable early advice that changed how they approached leadership, accountability, and growth.
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