THE LEADERSHIP INTENSIVE SERIES, OCTOBER 17-19, 2025

“This Leadership Intensive has become the baseline foundation of our company’s industry-leading growth and financial performance.” – Brian Bates, EAS Tire & Auto CEO and Straightaway Tire & Auto co-founder

PEOPLE RARELY OPTIMIZE THEIR FULL POTENTIAL IN LIFE OR CAREER...

For centuries leadership theory has focused on how leaders could get more from their teams, for the organization’s benefit - coercing, manipulating, or forcing individuals to work ever-harder. This never works well, because humans naturally push back when pushed.

Modern neuropsychology and business science combine to offer a proven, superior leadership approach. This highly-esteemed Leadership Intensive course teaches business owners and key leaders how to motivate team members from within themselves. And how to design your organization to create repeat-championship teams that deliver continuous, record-setting operational and financial results.

IN THIS INTENSIVE WE'LL COVER:

• Building an Industry-Leading Company

• Brain Function: Hardware & Software

• Inner Motivations: Needs & Wants

• The Impact of Beliefs & Self-Talk

• Boosting Self-Image & Confidence

• Goal-Setting & Performance Acceleration

• Overcoming Negativity & Procrastination

• Mastering Skills Through Adult Learning

• Effective Leadership & Communication

YOUR BUSINESS BENEFITS FROM STRONG LEADERS

Boost your business to unparalleled heights with our workshop intensives. Experience continuous, record-setting performance, elevated revenue, and profitability, all while driving industry-leading growth. Empower your leaders and cultivate a self-motivated, high-performing workforce. Gain a competitive edge in recruiting top talent, improve operational workflow, and foster stellar team communication. Become a repeat champion in your industry by accelerating your performance results.

EACH PARTICIPANT GETS

• Individual DISC Profile & Report

• Leadership Virtues & Competencies Test and Report

• Life Wheel & Assessment & Development List

• Affirmation & Visualisation Workshop

• Personal Action Plan (90-day, 180-day and 1-year)

MEET YOUR INSTRUCTOR:

Michael Herzberg Smith is a veteran business strategist and high-performance mentor, having served Fortune 100 clients in scores of industry verticals, and now guiding top-shop owners in our own automotive aftermarket. Michael's journey started in corporate financial services sales, climbing the ranks to regional leadership in the Fortune 100. He then ventured into strategic management consulting, becoming a practice leader in the Big 4. As a private equity entrepreneur, he co-founded four successful companies spanning financial services, international trading, strategic consulting, and fine art. Michael crafted and sold to private equity one of the nation's current-largest investment consolidators. And he will bring us perspectives and ideas for discussion that you won't want to miss.

Lucas Underwood is the owner of L & N Performance Auto Repair, where for more than 25 years he has built a culture of success rooted in leadership, customer care, and community connection. As the co-host of the Changing the Industry Podcast, Lucas brings candid conversations and fresh perspectives to shop owners and industry professionals, always with the goal of driving positive change in the automotive world.

With an unbridled passion for being a catalyst for progress, Lucas is committed to raising the standards of leadership in the auto care industry. His hands-on experience as a shop owner has given him deep insight into the challenges and opportunities that come with running a successful business, and he has made it his mission to share that knowledge with others.

Now, Lucas is stepping onto a bigger stage as the host of the first-ever Leadership Intensive held inside an auto shop, a groundbreaking event designed to inspire and equip leaders to transform their businesses, their teams, and their lives.

“This Leadership Intensive should be required learning for all companies interested in high-performance and M&A growth.” – Calvin Fearing, Village Autoworks General Manager and Straightaway Tire & Auto

Sign up now for our 3-Day intensive training, personal assessment and peer review.

At this Leadership Intensive, the learning doesn’t stop when the training sessions end. After a day of powerful insights and hands-on leadership development, attendees can look forward to some unforgettable experiences together.

We are combining serious growth with serious fun, because the best connections are made when we laugh, relax, and share new adventures. Possible after-training activities include:

• 🎯 Axe throwing and testing your aim at Gravitational Axe

• ⛏️ Gem mining for a hands-on, unique local experience

• 🤠 Trying your hand at mechanical bull riding

• 🏛️ Exploring local museums and attractions

• 🍦🍩 Indulging in local favorites like ice cream, donuts, hamburgers, and hotdogs

Hotel Address: 1252 US Highway 421 South Boone, North Carolina 28607 USA

Booking Link: https://www.hilton.com/en/book/reservation/deeplink/?ctyhocn=HKYBOHX&groupCode=CHHLNN&arrivaldate=2025-10-16&departuredate=2025-10-20&cid=OM,WW,HILTONLINK,EN,DirectLink&fromId=HILTONLINKDIRECT