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Institute Coach

The Institute for Automotive Business Excellence is seeking experienced business professionals

to join our team of dedicated and passionate individuals. The successful candidate will work

with our clients in the automotive aftermarket space guiding them through our coaching

program and providing strategic consulting services and coaching to help them improve their

business operations and profitability. The Institute is extending an invitation to seasoned

business consultants to engage with us on a contractual basis. This unique opportunity allows

you to leverage your expertise in the automotive aftermarket by guiding businesses through

our distinguished coaching program, enhancing their operations, and boosting profitability.

Engagement Details:

Term: Minimum of three years, with continuation on a month-to-month basis, subject to mutual


Services: Training, coaching, and facilitation services to automotive business owners and their

teams, including but not limited to:

  • Facilitating peer group programs

  • Coaching business owners

  • Providing strategic business advisory services

Position Responsibilities:

  • Provide strategic consulting services to clients in the automotive aftermarket industry

    leveraging your knowledge and expertise to help clients achieve their goals.

  • Partner with clients to develop and implement business strategies that improve

    profitability and growth.

  • Conduct market research and analysis to identify new opportunities for clients, and help

    them stay ahead of industry trends.

  • Work with clients to develop and execute business plans, and help them make informed

    decisions based on data-driven insights.

  • Review financial documentation with the client to educate and inform them of the businesses overall health and opportunities.

  • Provide coaching to clients, helping them build the skills and knowledge they need to

    succeed in their businesses.

  • Collaborate with other team members at The Institute to provide comprehensive

    consulting services to clients, and contribute to the overall growth and success of the


This list is not exhaustive and may be altered depending on the needs of the company, our clients, and our team.


  • Bachelor's degree in business, operations, marketing, or other related field or having

    run a successful Automotive Service and Repair business.

  • 3+ years of experience in business consulting or coaching, with a track record of

    helping clients achieve their goals.

  • 3+ years of team management experience, and achieved success with those teams.

    Strong analytical and problem-solving skills, and the ability to apply those skills to

    complex business problems.

  • Excellent communication and interpersonal skills, with the ability to build strong

    relationships with clients and colleagues.

  • Knowledge of the automotive aftermarket industry, including industry trends, market

    dynamics, and key players, or the ability to research these items.

  • Ability to work independently and in a team environment, with a collaborative and

    results-oriented approach to work.

Compensation Structure:

Initial Base Pay: Starting at $1,000 for the first client, with a decrease of $100 for each

additional client until servicing 10 or more clients.

Monthly Client Fee: Earn $150 per client for up to three clients, with incremental increases for additional clients, capping at $200 per client from the sixteenth client onwards.

Specialized Services Compensation:

  • Coaching and Facilitation: Up to $200 per client per month.

  • Business Advisory and Instructional Services: Earn 30% of invoiced amounts after

    expenses for advisory roles, and between $1,000 to $1,500 per day for teaching


  • Expenses: Reimbursement for pre-approved, business-related expenses in line with

    company policy.

Additional Provisions:

Expenses: Reasonable pre-approved business-related expenses reimbursed according to the Company's policy.

Ongoing Training: Participation in mandatory retraining and certification updates, with potential voluntary training opportunities.

Engagement Terms: Independent contractor status, responsible for own taxes, with specified non-competition and confidentiality clauses.

Application Process:

Interested candidates are invited to submit a detailed resume, outlining relevant experience and achievements, along with a cover letter expressing interest in this contractor opportunity to Please include any certifications or special qualifications you possess that align with the services offered by The Institute.

About the Company

The Institute was founded in 2011 by Cecil Bullard, a prominent figure in the automotive aftermarket industry. As a leading business consulting firm, we specialize in serving the unique needs of automotive aftermarket businesses. Our team is dedicated to helping our clients achieve their goals and improve their business operations, and promoting growth and development of their teams. We provide a comprehensive range of services, all geared towards running a more rewarding and fulfilling business.

At the Institute, we pride ourselves on our commitment to providing our clients with the highest level of service and expertise. We work closely with our clients to understand their unique challenges and goals, and develop customized solutions that meet their specific needs. Our team members are highly skilled and experienced professionals who are passionate about helping our clients succeed.

Our culture is one of collaboration, innovation, and continuous improvement. We believe in fostering a positive work environment that encourages teamwork and personal growth. We are committed to staying ahead of industry trends and providing our clients with the most up-to-date knowledge and insights. We also believe in giving back to the community and supporting charitable organizations that make a difference in people's lives.

At The Institute, our mission is to build strong businesses that provide the means for a meaningful and fulfilling life. We believe that success is not just about achieving financial goals, but also about creating a positive impact on the lives of our clients, partners, and employees. We strive to inspire pride in our industry and create a culture of professionalism and integrity. Our commitment to honesty, integrity, and compassion is at the heart of everything we do.

If you are a highly motivated and skilled consultant or coach who is passionate about the automotive aftermarket industry and making a difference in people's lives, we encourage you to apply for this exciting opportunity to join our team. "We strive for success, in the businesses and the lives of our clients, partners, and employees. We want to create professionalism and inspire pride in our industry... and do that with honesty, integrity, and compassion.

It's the Institute's mission to build strong businesses that provide the means for a meaningful and fulfilling life. If we can provide this for owners, managers, services advisors, technicians and any other automotive professionals out there, it raises our industry. Even if it's just one shop at a time..."

- Cecil Bullard, Founder & CEO

Apply Now

Job Summary



Utah HQ or Remote

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Job Type

Full-time or Part-time

Date posted

May 17, 2024




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