Shopmonkey Shop Experts Series

Shopmonkey Shop Experts Series

Gain insights from Fred Hules of the Institute on maximizing profitability in your shop. Finish the day with a lively mixer to connect with fellow shop enthusiasts and the Shopmonkey team. Don't miss out on this opportunity to learn, network, and grow!

The Institute Speaker(s):

*Session 1: Mastering the 10 Steps to Your Profitability Engine with Fred Hules

Are you leaving money on the table in your shop?

Do you truly understand where every dollar is going—and where you’re losing profits?

What if you could systematically increase your net profit by 20-30% without adding more work?

If your bottom line isn’t where it should be, it’s time to master the 10 critical steps to financial success in your business.

In this data-driven, results-focused workshop, Fred Hules II will break down proven financial strategies that the top-performing shops use to increase revenue, slash expenses, and maximize profit margins—without working harder. You’ll leave with a step-by-step blueprint to turn your shop into a financial powerhouse that generates predictable, scalable income while giving you the freedom to step back and focus on growth.

Session 2: Differentiate or Die! Transform What Makes You Different into What Makes You Successful with Kevin M. Clark

Success starts with identifying your company’s unique differentiators, establishing and building your brand story, and creating an unforgettable customer experience. In this high-powered workshop, you’ll learn:

1. How to differentiate your business in order to survive and succeed.

2. How to make your brand stand out as unique, different, and special.

3. How to get prospective customers to choose you.

4. How to create a “WOW” customer service experience.

5. How to build lifetime customers, and not just one-time customers.

Equipped with proven techniques, along with special workshop worksheets, you’ll walk away with a strategy and an action plan.