top of page

Automotive Performance
Groups & Coaching

Earn time, earnings and support to live a better life.

Gain time, profit, and support to help your business grow.

Prepare for your business to take off. Fill out the form and a The Institute expert will contact you about how you can grow your business.

Colorful Pattern
Palm Tree image
Summit Logo WHITE

Join with the best in the Industry at the Institute Summit on Amelia Island, Florida, February 2025

EARLYBIRDPRICING

Ends December 1st

2nd ANNUAL

Roadmap of Our Programs

The Institute is the only coaching/consulting firm that can help a new shop owner grow all the way to a multi-shop level, ready to exit the industry by selling to private equity or a key employee.

Frame 3882.png
shutterstock_2237569383-scaled.jpg.png
7.png

1-ON-1 COACHING FOR NEW SHOP OWNERS

Personalized guidance to set the foundation for your business.

GPG-Dark-Green-720x410

GEAR PERFORMANCE GROUPS FOR LEADING SHOP OWNERS

Join a community of shop owners to share experiences and strategies in 20’s groups.

shutterstock_2324978167bw-scaled.jpg.png
shutterstock_2237569383-scaled.jpg-1.png
MPG-LOGO-DARK

BUILDING STRONG LEADERS FROM LASTING SUCCESS IN AUTOMOTIVE EXCELLENCE

Equip your managers with the skills they need to lead effectively.

APG-LOGO-Dark

THE BEST SERVICE ADVISOR TRAINING IN THE INDUSTRY

Empower your advisors to enhance customer service and sales.

shutterstock_2324978167bw-scaled.jpg-1.png
shutterstock_2237569383-scaled.jpg-2.png
4.png

HIGH PERFORMANCE GROUPS FOR HIGHLY PROFITABLE SHOP OWNERS

Intensive program preparing you for strategic growth and excellence.

Learn More
3_edited.png

THE BEST SERVICE ADVISOR TRAINING IN THE INDUSTRY

Advanced strategies for expanding your business footprint.

Learn More
shutterstock_2324978167bw-scaled.jpg-1.png
Container.png
Rectangle 12.png
Rectangle 13.png
Rectangle 14.png
Rectangle 15.png
Rectangle 12.png
Rectangle 12.png
Rectangle 13.png
Rectangle 14.png
Rectangle 15.png
Rectangle 12.png
Rectangle 16-1.png
Rectangle 17.png
Rectangle 18.png
Rectangle 19.png
Rectangle 20.png
Rectangle 16-1.png
Rectangle 17.png
Rectangle 18.png
Rectangle 19.png
Rectangle 20.png

REAL RESULTS, REAL STORIES FROM OUR CLIENTS

1 1.png

- Dave Murdock

We were nervous about using a new coaching company, but im so glad we went for it. In less than 12 months they have helped us double our net! Highly recommend contacting them.

Dave Murdock.jpg
1 1.png

-Seiko Nagata

I have been with The Institute for about 10 years now. They have helped me grow from a one man shop to a team of 6 now and still growing.

I am the classic technician turned in to a shop owner, and when I started, I had zero business experience.

Seiko Nagata.png
1 1.png

- Joe Schindler

Since joining The Institute, I've seen a significant increase in my bottom line and shop quality.

Joe Schindler1.jpg
1 1.png

- Parker Branch

“The Institute's is awesome! They helped transform my shop into a top shop in country.

IMG_2535.jpg

About Us

BETTER BUSINESS
BETTER LIFE
BETTER INDUSTRY

1_edited.png

Why We Care

We believe in the potential of the automotive repair industry to provide meaningful and fulfilling careers. Our commitment is to help you create a business that not only thrives but also positively impacts your life and community.